Over the past two years, green coffee prices have surged dramatically, with some specialty lots more than doubling in cost, climbing from $1.70 to well over $4.00 per pound.

Roasters today face one of the most expensive coffee markets in recent history, forcing them to rethink how they manage costs and scale sustainably. As importers, we can mitigate risk through strategic purchasing and hedging, but the reality is that market conditions ultimately dictate the prices roasters pay. Some importers secure coffee on fixed contracts at origin, while others hedge their positions, but either way, today's prices are significantly higher than in previous years.

So, what can roasters do to manage these rising costs? How can they streamline operations, optimize margins, and communicate price increases to consumers without compromising quality or sales? Join industry experts for a candid discussion on navigating today's financial challenges, actionable strategies for cost optimization, pricing stability, and the long-term sustainability of roasteries in a volatile coffee market.

This is a free session included in your general admission.