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Beyond the Buzz: Consumption Trends, Primary Data, and the Future of Handcrafted Beverages
Discover the latest insights driving menu innovation and profitability in the specialty beverage market. This seminar will provide:
- A high-level overview of consumption and purchase trends influencing menus today
- A deep dive into the state of the specialty beverage market, from coffee and espresso to customizable drinks and beyond
- Exclusive primary data with category and consumer preference research on cold coffee, energy drinks, bubble tea, dirty sodas, and beverage toppings
- Forward-looking clues for what's next in habits, preferences, and growth opportunities
Whether you're crafting the perfect menu or exploring new revenue streams, this session equips you with the data and strategies to stay ahead.
This is a free session included with your general admission.
PRESENTED BY
Free with Gold Pass?
YES
Fee
FREE
Levels
Suitable for All Experience Levels
Who is this session for?
Suitable for all experience levels, especially cafe owners, managers, and beverage professionals. Ideal for those seeking consumer insights, menu trends, and data-driven strategies to grow beverage sales and profitability.
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