Pricing and Menu Strategies

October 17, 2026
Room 204A
Business Operations

Wondering how to set & adjust your prices or arrange your menu?

Mark Calhoun and Jim Starcev of PerfectCube discuss optimal ways to determine your prices, increase your prices and make your menu work for your business.

This is a free session included in your general admission. 

 

Ready to dive deeper into the numbers?

Turn your pricing and menu strategies into actionable results with our Operating by the Numbers: Sales, COGS, Inventory, and Waste workshop by Mark and Jim. Take your operational skills to the next level!

Speakers
Jim Starcev
Jim Starcev, Co-Founder - PerfectCube
Mark Calhoun
Mark Calhoun, Co-Founder - PerfectCube

Free with Gold Pass?

YES

Fee

FREE

Levels

Suitable for All Experience Levels

Who is this session for?

Suitable for Experienced Coffee Professionals in Cafe Owner and Cafe Manager/HR segments. Ideal for those looking to optimize pricing, adjust menus, and enhance business profitability.