From Coffee Trailer to Coffee Shop: Building a Business That Grows With You

March 07, 2027
Business Building Essentials
Business Operations

Discover what it takes to transition a mobile coffee business into a successful brick-and-mortar operation. Drawing on the speaker's real-world experience building a vintage trailer business into a permanent location in under two years, this session covers the realities of growing an independent coffee brand. Learn how to navigate operational growing pains, financial risks, and the logistical challenges of securing a physical space, all while maintaining the quality, personality, and community connection that built your brand.

Key Takeaways:

  • Determine if your business is financially ready to expand and how increased overhead will impact profitability.
  • Identify the crucial logistical and operational factors to evaluate before leaving mobile behind.
  • Understand how staffing, equipment, inventory, and workflow must adapt as a business scales.
  • Explore strategies for sustaining brand momentum and customer loyalty after opening a permanent location.

This is a free session included in your general admission. 

Speakers
Darla Schafer
Darla Schafer, Owner - Coffee Run

Free with Gold Pass?

YES

Fee

FREE

Levels

Suitable For All Experience Levels

Language

English

Who is this session for?

Coffee Professionals or Aspiring Coffee Professionals