Coffee Fest LOS ANGELES 2025

August 22-23, 2025 Los Angeles Convention Center

Enhance your Coffee Fest Experience

Discover the benefits of each badge type:

General Admission

The General Admission badge provides access to all lectures, panel discussions, and showfloor events, offering valuable insights and networking for coffee professionals.

General Admission Individual or Team Badge Holders can add paid workshops and Hands-On Training sessions to their badge a la carte, allowing you to customize your experience as you go.

Team Bundle

The Team Bundle includes 5 General Attendee badges for a discounted price! Bring the entire team!

General Admission Individual or Team Badge Holders can add paid workshops and Hands-On Training sessions to their badge a la carte, allowing you to customize your experience as you go.

VIP Pass

The VIP Pass includes everything in the General Admission badge, plus unlimited access to paid workshops.

While Hands-On Training sessions are not included in this pass, they can be added separately if you’re interested in deeper, hands-on skills training. 

We highly recommend pre-registering for your chosen workshops to guarantee your spot. While walk-up entry is available if space allows, many popular sessions reach capacity before the event begins.

All Access Pass

The All Access Pass is just what it sounds like - it grants you full access to every session, workshop, and Hands-On Training, offering the ultimate Coffee Fest experience.

While pre-registration is required to secure spots in popular workshops and trainings, All Access Pass attendees also enjoy a concierge experience—we will assist with reserving you space in your preferred sessions to ensure you make the most of the event. Please note, the earlier you register, the better chance you have of securing the workshops and trainings you want. **All Access Passes are good for one (1) person only.**

Who's Speaking at Coffee Fest Los Angeles?


 

THANK YOU TO OUR EDUCATION SPONSORS


 

SCHEDULE AT A GLANCE

 

Click To See Your Saved Sessions: 

Wishlist

Favorite some sessions to get started!
Generating...

Loading
08:00 AM
  1. Latte Art Venue
    180 mins
    Taught by our Latte Art World Championship Open (LAWCO) judges, this 3-hour small-group workshop offers intensive instruction on the core techniques of crafting espresso-based beverages. You'll receiv ...
08:00 AM
  1. Cupping Corner
    120 mins
    This beginner-friendly course introduces the fundamentals of cupping, the coffee industry’s standard for evaluating coffee quality. You'll learn what cupping is, why it’s used across various sectors o ...
  2. 304AB
    45 mins
    For coffee roasters, buying green coffee is one of the most crucial tasks for keeping a roasting business growing and thriving. While necessary, buying green coffee can be intimidating.  How do you fi ...
  3. 301AB
    45 mins
    In this session we will go over the business side of your business. While numbers can be confusing, they are critical to your success. Topics will include: how to have a healthy business, metrics you ...
  4. Latte Art Venue
    120 mins
    Ready to pour your first heart? This beginner-level workshop introduces budding baristas to the building blocks of free pour latte art. Taught by judges from LAWCO (Latte Art World Championship Open), ...
  5. 303AB
    45 mins
    How do you reach your customer base? Instagram? Tiktok? Carrier pigeon? Getting information out to folks can be FUN, CREATIVE, and an incredibly useful tool that doesn't have to be stressful. Learn wa ...
08:30 AM
  1. Meet at Registration
    90 mins
    From trends and recipes to efficiency and profits, you will learn how to create and implement a successful energy program. We will share data on the latest trends and help you understand how to best m ...
09:00 AM
  1. 301AB
    45 mins
    What does the future look like in the business of coffee? What established trends will continue (hint: digital ordering), what new trends are emerging and what will have less of an impact on your busi ...
  2. 304AB
    30 mins
    Success in the coffee industry isn’t just about competing - it’s about building connections. This panel discussion explores how collaboration, even with competitors, can create stronger businesses, be ...
  3. 303AB
    45 mins
    Discover the latest insights driving menu innovation and profitability in the specialty beverage market. This seminar will provide: A high-level overview of consumption and purchase trends influencing ...
09:45 AM
  1. 304AB
    90 mins
    Marketing is already a pretty daunting task - following TikTok trends, holiday menus, email lists! That's what everybody else does... and you're not like everybody else, are you? Do you really want to ...
10:00 AM
  1. 301AB
    45 mins
    Kenneth Davids, Editor of Coffee Review, talks about the profound changes happening in the world of high end coffee production, and how these changes push the leading edge of coffee far beyond the lan ...
  2. 303AB
    45 mins
    We've all been there. A line of drinks to be made, and an even longer line of people yet to order. The stares of the uncaffeinated, each hoping that their drink must be next. It can be a bit overwhelm ...
10:15 AM
  1. Conversation Corner
    45 mins
    As specialty coffee continues to grow it may seem that there's a shop on every corner, including across the street from yours. If that's got you stressed about how to distinguish your café from your c ...
  2. Cupping Corner
    90 mins
    Evaluating coffee’s sensorial qualities is a skill that one develops over time, but just how does one begin to develop these skills? In this workshop, you will learn the basic theory behind taste and ...
  3. Latte Art Venue
    90 mins
    Alternative milks have gone from a popular trend to absolute necessity in the past few years, and their unstoppable rise has resulted in many barista designed dairy milk alternatives that are easily s ...
11:00 AM
  1. 301AB
    90 mins
    Just opened a coffee shop, getting ready to open or thinking about opening a coffee shop? Mark Calhoun and Jim Starcev of PerfectCube will share their experience developed from running retail stores a ...
  2. 303AB
    45 mins
    As coffee professionals, we obsess over the drink we love. Its history, nuances, and culture are all part of why we are passionate and driven to tend to the details so it can reach its full potential ...
  3. Roasting Rig
    30 mins
    Watch a production roast profile executed in real time on our digital control 2-kilogram all-electric roaster. We'll track the roast and track landmarks using RoastPATH, our data logging software. Tim ...
11:15 AM
  1. Conversation Corner
    45 mins
    Join industry trailblazers and seasoned experts and unravel the art and science behind elevating coffee shop retail revenue streams. Covering an array of retail opportunities beyond beverages and food ...
11:30 AM
  1. 304AB
    90 mins
    Our sense of smell is the key to how we perceive flavor, yet describing aromas can be one of the biggest challenges in coffee tasting. Scent is deeply tied to memory, making it highly personal, diffic ...
  2. Roasting Rig
    60 mins
    In this session, we will cover the essential tools to effectively manage green coffee inventory and build a thriving wholesale roasting program. Attendees will learn how to leverage inventory relation ...
12:00 PM
  1. Latte Art Venue
    90 mins
    Customizing and crafting trending non-coffee beverages is a 1.5-hour class covering the essentials of offering non-coffee (tea!) based beverages. This class is designed to enhance the skills and knowl ...
12:15 PM
  1. Conversation Corner
    45 mins
    Sustainability is a complex and ever-evolving topic in the coffee industry, touching every stage of the supply chain - from farming and sourcing to roasting, packaging, and café operations. This panel ...
01:00 PM
  1. Roasting Rig
    60 mins
    Avoid common errors made by new roasters when selecting their commercial equipment. Steve will explain the considerations, analysis, and use case models to help you understand what roasting system is ...
01:15 PM
  1. Conversation Corner
    45 mins
    Starting any coffee business comes with a steep learning curve. In this panel discussion, local café owners and brand founders share what they’ve learned from the ground up – from early missteps to tu ...
  2. 304AB
    90 mins
    Roast Approach: How to Develop and Dial in a Roast Profile offers an introduction to creating a coffee roasting strategy rooted in the chemical reactions and changes that occur during the roasting pro ...
01:45 PM
  1. Cupping Corner
    60 mins
    Explore the incredible diversity of coffees grown across the Americas, from the nutty and chocolatey flavors of Brazil to the vibrant, fruity profiles of Colombia and the complex nuances of Honduras a ...
02:00 PM
  1. 303AB
    60 mins
    Your team is the heartbeat of your business - and managing labor effectively is key to both your bottom line and your store culture. In this session led by PerfectCube, you'll discover actionable stra ...
  2. 301AB
    90 mins
    This workshop, led by David Gaines - Chief Visionary of La Terza Coffee and author of Radical Business: The Root of Your Work and How It Can Change the World - will explore the application of consciou ...
02:15 PM
  1. Conversation Corner
    45 mins
    Dive into an engaging panel discussion with seasoned entrepreneurs and discover the diverse arsenal of marketing techniques utilized by these industry leaders. From leveraging social media platforms l ...
02:30 PM
  1. Roasting Rig
    30 mins
    Watch a production roast profile executed in real time on our digital control 2-kilogram all-electric roaster. We'll track the roast and track landmarks using RoastPATH, our data logging software. Tim ...
03:00 PM
  1. 304AB
    120 mins
    In order for any coffee bar to be successful and provide its staff and customers with an excellent experience it needs to be supported by a set of well-crafted systems. In many cafes, there is an incr ...
03:15 PM
  1. Conversation Corner
    45 mins
    Your brand is more than just a logo - it’s the personality, story, and experience that keep customers coming back. In this panel, industry experts will dive into what makes a coffee brand truly memora ...
03:30 PM
  1. Cupping Corner
    90 mins
    Led by Anita Tam, owner and founder of Slow Pour Supply, "Brew Well: A Beginner’s Pour-Over Workshop" is where you'll learn the essentials of brewing coffee through the art of the pour over method. Us ...
  2. 303AB
    90 mins
    Ready to maximize your profitability? In this session we'll do a deep dive into 3 of the most important areas of your business and where we get the most questions:  how to set & monitor prices whether ...
03:45 PM
  1. 301AB
    75 mins
    New to coffee? Start here. This beginner-friendly session is designed for industry newcomers and curious consumers who want to understand how coffee gets from the farm to their cup. Through a visual, ...
04:15 PM
  1. Conversation Corner
    45 mins
    Know how to make a great espresso, but not sure what sort of food your cafe should serve? An expert in latte art, but confused what types of pastries are on trend this year? Join this panel discussion ...
08:00 AM
  1. Cupping Corner
    120 mins
    Ready to elevate your cupping game? In this intermediate-level session, we’ll dive deeper into the attributes used to determine coffee quality, such as aroma, acidity, body, and balance, and discuss h ...
  2. 301AB
    45 mins
    Wondering how to set & adjust your prices or arrange your menu? Mark Calhoun and Jim Starcev of PerfectCube discuss optimal ways to determine your prices, increase your prices and make your menu work ...
  3. 304AB
    45 mins
    According to various industry sources, 60-75% of coffee businesses are reported to close within the first 5 years of operation. That's a sobering statistic, but what's behind the failures? This sessio ...
  4. Tech Lab
    120 mins
    Join one of Synesso's senior technicians for an in-depth training designed to elevate your espresso machine installation skills. This session will provide essential knowledge and practical guidance to ...
  5. Latte Art Venue
    180 mins
    Taught by our Latte Art World Championship Open (LAWCO) judges, this 3-hour small-group workshop offers intensive instruction on the core techniques of crafting espresso-based beverages. You'll receiv ...
09:00 AM
  1. 303AB
    45 mins
    Learn how to claim and manage your Google Business listings, and create a successful social media strategy. A session focused on social media best practices, how to attract an audience, build relation ...
  2. 301AB
    45 mins
    In a fast-paced and evolving market, it can be challenging to pinpoint what's trending in the beverage world. Join Monin as we explore the drink trends of 2025, equipping you to craft flavorful, innov ...
  3. 304AB
    90 mins
    How do you turn a personal vision into a community-rooted coffee brand? Join Ian Williams, founder of Deadstock Coffee, as he walks through the real-world steps of building a brand from the ground up. ...
10:00 AM
  1. 301AB
    90 mins
    Ready to maximize your profitability? In this session we'll do a deep dive into 4 of the most important areas of your business: Sales, COGS, Inventory and Waste. We'll talk about and show examples of ...
  2. 303AB
    45 mins
    The difference between an excellent cafe that stands out in the pack and one that is just average, comes down to how you care for the small but significant details that make up the whole experience. A ...
11:00 AM
  1. Conversation Corner
    45 mins
    Coffee connects cultures worldwide, but inequities continue to shape the experiences of BIPOC professionals in the industry today.  This panel brings together owners, managers, and employees to share ...
  2. 303AB
    45 mins
    Everyone loves a beautiful bar. That is, until they have to work on one that was improperly designed. Then we curse the architect and all involved for creating such a beautiful monster. With the rise ...
  3. Roasting Rig
    30 mins
    Watch a production roast profile executed in real time on our digital control 2-kilogram all-electric roaster. We'll track the roast and track landmarks using RoastPATH, our data logging software. Tim ...
11:15 AM
  1. Latte Art Venue
    60 mins
    Barista Workflow and Efficiency is an interactive 90-minute workshop crafted for baristas, managers, and cafe owners eager to build a faster, smoother coffee bar operation. This class dives deep into ...
12:00 PM
  1. Conversation Corner
    45 mins
    Whether your shop is in a small town, suburb or major metropolitian area, come to Specialty Coffee Success No Matter the Size of Your City at the Conversation Corner to get some tips, expert advice, a ...
  2. 301AB
    120 mins
    I’m sure we’ve all seen what the power of social media can do especially for small businesses, yet tons of small business owners neglect to post quality content on a consistent basis. “I don’t know wh ...
12:30 PM
  1. 303AB
    90 mins
    Go beyond the P&L. We cover how to make good financial decisions for your business by looking at trends and data that your standard financial reports don't include. Is your business healthy? Are you i ...
  2. Latte Art Venue
    60 mins
    New to espresso or still building your confidence on bar? This hands-on, small-group workshop will walk you through the essential steps of dialing in for a balanced, flavorful shot. Designed for begin ...
01:00 PM
  1. Conversation Corner
    45 mins
    Join Roast Magazine and a panel of local leaders in the roasting world for a panel discussion on the hot topics surrounding the industry today. Hear from local roasters and business owners and get the ...
    Panel Moderator
01:45 PM
  1. Cupping Corner
    60 mins
    Asia is home to some of the fastest-growing and most exciting coffee-producing regions in the world. From the earthy, full-bodied coffees of Indonesia to the rich, nutty flavors of India and the intri ...
02:00 PM
  1. Conversation Corner
    45 mins
    In a saturated market, one way coffeeshops can stand out is by creating unique and interesting rotating beverages for their seasonal menus. From coffee cocktails through to flavored cold brew, coffee ...
02:30 PM
  1. 303AB
    90 mins
    Starting out, or, need to overhaul your barista training program? Learn what makes a successful coffee training program tick with an industry expert trainer. Discover how to create foolproof training ...
  2. 301AB
    90 mins
    How can you grow your coffee shop when you are doing everything and yourself? We start coffee with a desire to facilitate community through our coffee shops, yet somehow deny ourselves the internal co ...
  3. Roasting Rig
    30 mins
    Watch a production roast profile executed in real time on our digital control 2-kilogram all-electric roaster. We'll track the roast and track landmarks using RoastPATH, our data logging software. Tim ...
03:00 PM
  1. Conversation Corner
    45 mins
    This panel discussion, held in Spanish, delves into the world of specialty coffee, exploring its unique characteristics and what makes it distinct from everyday brews. We'll debate the question: Is sp ...
  2. Cupping Corner
    60 mins
    Africa is widely regarded as the cradle of coffee, offering some of the most dynamic and sought-after flavors in the world. From Ethiopia’s bright, floral profiles to the fruity, wine-like notes of Bu ...